Salesforce Marketing Cloud & Data Cloud Training in Hyderabad
Learn Email Studio, SQL, Automation Studio, Journey Builder, AMPscript and CloudPages in Marketing Cloud — then Data Cloud ingestion, data modeling, identity resolution, insights, segmentation and activation, plus Marketing Cloud Next and Agentforce for Marketing. Live online and classroom training in Ameerpet.
G4.7★★★★★on Google- Duration
- 60 Days
- Mode
- Online & Classroom
- Batches
- Weekday & Weekend
- Hands-on
- Real-world projects
Quick Enquiry
Get a free demo session today!
One course, from customer data to personalised campaigns
- Data SourcesCRM, Marketing Cloud & more
- Data StreamsIngest into DLOs
- Data ModelingDLO → DMO mapping
- Identity ResolutionUnified profiles
- Insights & SegmentsCLV, audiences
- Journey BuilderEmail & journeys
- 17
- Modules
- 2
- Clouds in one course
- 100+
- Topics
- Live
- Online & classroom
Data Cloud Is Now Data 360 — and Marketing Cloud Is Moving Onto It
At Dreamforce 2025 Salesforce renamed Data Cloud to Data 360. It is the same product: data streams, data model objects, identity resolution, calculated insights, segments and activation. Many companies and job posts still say “Salesforce Data Cloud”, so you will hear both names.
Salesforce also launched Marketing Cloud Next, which runs on the Salesforce platform with Data Cloud as its data layer. Most companies still run Marketing Cloud Engagement (Email Studio, Automation Studio, Journey Builder), and new projects are starting on Next. That is why this course teaches Marketing Cloud Engagement first, then Data Cloud, and Module 16 compares Engagement with Marketing Cloud Next side by side — data extensions vs Data Cloud, Journey Builder vs Flow, Automation Studio vs Salesforce Flow — with Agentforce for Marketing.
Salesforce Marketing Cloud and Data Cloud Training
Our Salesforce Marketing Cloud training in Hyderabad takes you from Marketing Cloud basics to building real email campaigns, SQL segments, automations and customer journeys. The Salesforce Data Cloud training part shows you how companies bring customer data together: ingesting CRM and Marketing Cloud data, mapping it to the Customer 360 data model, resolving identities into unified profiles, building insights and segments, and activating audiences back into Marketing Cloud journeys. Classes run live online and in Ameerpet.
- Interview support & resume preparation
- Interview referrals until you get placed
- Real-time job support after you join a company
What You Do in Each Area
Build emails with templates and content blocks, personalise them and set up sender and delivery profiles.
Joins, CASE, ROW_NUMBER and deduplication queries that update data extensions for real segments.
Query, filter, import, data extract and file transfer activities, with scheduling and error handling.
Entry sources, wait activities, decision and engagement splits, goals, exit criteria and testing.
Lookup, LookupRows and IF/ELSE for dynamic content; landing pages, forms and preference pages.
Connectors and data streams, DLOs to DMOs, Individual and Contact Point objects, field mapping.
Match and reconciliation rules for unified profiles; calculated insights like CLV and purchase frequency.
Segment Builder, activation targets, data actions, Marketing Cloud Next and Agentforce for Marketing.
Salesforce Marketing Cloud & Data Cloud Course Syllabus
17 modules: Marketing Cloud fundamentals, email marketing, SQL, Automation Studio, Journey Builder, AMPscript, CloudPages and integration, then Data Cloud fundamentals, ingestion, data modeling, identity resolution, insights, segmentation, activation, Marketing Cloud Next and real-world projects with interview preparation.
- What is Salesforce Marketing Cloud?
- Marketing Cloud Engagement overview
- Business Units
- Contacts and Subscribers
- Contact Builder
- Data Extensions and data relationships
- Synchronized Data Extensions
- Email Studio and Content Builder
- Email creation, templates and content blocks
- Personalization
- Send Classifications, Sender Profiles and Delivery Profiles
- Tracking
- SELECT, WHERE, JOIN and CASE
- GROUP BY and ROW_NUMBER
- Deduplication and date functions
- Updating Data Extensions
- Real-world segmentation queries
- Automation Studio architecture
- SQL Query, Filter and Import activities
- Data Extract and File Transfer
- Automation scheduling and error handling
- Real project automation
- Journey concepts and entry sources
- Data Extension entry
- Contact Data vs Journey Data
- Wait activities, Decision Split and Engagement Split
- Update Contact, Goals and Exit Criteria
- Testing and troubleshooting journeys
- Variables and attribute values
- Lookup and LookupRows
- IF/ELSE logic
- Personalization and dynamic content
- Real email examples
- Landing pages and forms
- AMPscript in CloudPages
- Data Extension interaction
- Preference pages
- Basic SSJS
- Salesforce CRM integration
- Synchronized Data Extensions
- APIs: REST vs SOAP
- Authentication
- Connecting external systems
- What is Salesforce Data Cloud?
- Data Cloud vs traditional databases and CRM
- Why businesses need a Customer 360 view
- Key use cases and architecture
- Data Cloud terminology and navigation
- Data Spaces and permissions overview
- Supported data sources and connectors
- Salesforce CRM data ingestion
- Marketing Cloud data ingestion
- Data Streams
- Batch vs streaming ingestion
- Data Lake Objects (DLOs)
- Data refresh and ingestion monitoring
- Customer 360 Data Model
- Data Lake Objects (DLOs) and Data Model Objects (DMOs)
- Individual and Contact Point objects
- Attributes and relationships
- Primary keys and foreign keys
- Source-to-target field mapping
- Data transformation and cleansing
- What is identity resolution?
- Source profiles vs unified profiles
- Identity Resolution Rulesets
- Match rules: exact, fuzzy and normalized
- Reconciliation rules
- Unified Individual profiles
- Reviewing matching results and troubleshooting duplicates
- What are insights in Data Cloud?
- Calculated Insights and Streaming Insights
- Metrics and aggregations
- Customer Lifetime Value (CLV), purchase frequency and total spending
- Introduction to Data Cloud SQL and querying
- What is segmentation?
- Segment Builder and filters
- Segmenting on unified profiles
- Related-object criteria
- Using calculated insights in segments
- Segment evaluation and publishing
- Troubleshooting segment results
- What is activation?
- Activation targets and destinations
- Activating audience segments
- Data actions and event-driven workflows
- Marketing Cloud Engagement integration
- Using Data Cloud audiences in customer journeys
- Marketing Cloud Engagement vs Marketing Cloud Next
- Data Extensions vs Data Cloud
- Business Units vs Data Spaces
- Journey Builder vs Marketing Cloud Next Flow
- Content Builder vs Marketing Cloud Next Content
- Automation Studio vs Salesforce Flow
- Campaign management and personalization
- How Data Cloud supports Marketing Cloud Next
- Agentforce for Marketing
- Data Graphs
- Data Spaces and data governance
- Real-time data use cases
- Data Cloud and Agentforce
- API and integration fundamentals
- Monitoring, data quality and troubleshooting
- Interview questions and implementation scenarios
Hands-On Practicals and Real-World Use Cases
SQL queries build the target data extension, Automation Studio refreshes it on a schedule, and a Journey Builder journey sends personalised AMPscript emails with decision and engagement splits.
Ingest Salesforce CRM and Marketing Cloud data with data streams, map DLOs to DMOs, run identity resolution and build calculated insights such as CLV and purchase frequency.
Build segments on unified profiles and insights, activate them to Marketing Cloud, and use the audience in a customer journey — then see how the same flow works in Marketing Cloud Next.
Salesforce Certifications This Course Helps With
Salesforce renames and updates its certifications often. We check the current exam name and guide on Trailhead with you before you book an exam.
Who Should Join This Course?
Salesforce Admins & Developers
People who know Sales or Service Cloud and want to move into Marketing Cloud and Data Cloud projects.
Email & Digital Marketers
Marketers who run campaigns and want to build journeys, segments and automations themselves.
SQL, Data & CRM Analysts
Analysts with SQL or CRM data skills who want to work on customer data platforms.
Freshers & Career Changers
Graduates who want a Salesforce role. We start from Marketing Cloud basics.
Career Opportunities After the Course
Course Fee and Batches
The Salesforce Marketing Cloud course fee depends on the batch type and current offers. Call +91 90327 34343 or WhatsApp us for the exact fee and the next batch date.
Choose live online classes or classroom training at our Ameerpet centre, with weekday and weekend batches. Students outside Hyderabad can take the full Salesforce Marketing Cloud online training live online, with time slots for students in the USA, UK, Canada and Australia.
Why Learn Salesforce Marketing Cloud & Data Cloud at VR IT Solutions
Two Clouds in One Course
Marketing Cloud Engagement is what most companies run today, and Data Cloud is where Salesforce marketing is going. You learn both, and how they work together.
Updated for Data 360 and Marketing Cloud Next
The syllabus covers the Data 360 rename, Marketing Cloud Next and Agentforce for Marketing, so you can answer the questions interviewers ask in 2026.
Hands-On Labs and Real-World Use Cases
SQL segments, automations, journeys, AMPscript emails, unified profiles, insights and activation — built step by step, not just shown on slides.
Interview Preparation and Placement Assistance
Interview questions, implementation scenarios, resume preparation and placement assistance, with job support after you join a project.
From your first class to your first project at work
We stay with you after the course ends — through interviews, placement, and your first months on the job.
- Free demo classMeet the trainer and see how classes run before you pay.
- Live trainingOnline or classroom at Ameerpet, with hands-on practice every session.
- Real-time projectWork through a real implementation scenario from start to finish.
- Course certificateGet your course completion certificate from VR IT Solutions.
- Resume & mock interviewsResume review and practice interviews with experienced professionals.
- Placement assistanceInterview referrals and guidance until you get placed.
- Job supportStuck on a task in your new job? Our trainers help you solve it.
What our students say on Google
G4.7★★★★★See all reviews on GoogleHi I'm Dasararh
I have Join VRIT Solutions to transform my future. VRIT is the right place to sharpen your Salesforce training skills while gaining cutting-edge experience through real time examples and live projects. Faculty covered in real time examples and practical oriented I joined this course in 2025 and now working in a reputed healthcare company.I would strongly recommended to chose VR IT Solutions for Salesforce online training .
Thanks again for VR IT .
One of the top institutes for training, with faculty member Ashok Kumar being highly knowledgeable in the subject.
VR IT Solutions is one of the best training center for Clinical SAS in Hyderabad.I recently completed SAS training at VR IT Solutions, and it was an excellent experience...
The course covered Base SAS, SQL, Macros, and SDTM/ADaM mapping basics, especially for advanced topics like SAS Macros, making complex concepts easy to understand. which are extremely valuable for anyone aiming to build a career in Clinical SAS programming.
I highly recommend VR IT Solutions to anyone looking to build or advance their SAS career.
Salesforce Marketing Cloud & Data Cloud course notes
1 module · 24 pages of notes, prepared by our trainers. Students read them online after logging in, along with interview questions and real-time scenarios.
Preparing for Salesforce Marketing Cloud & Data Cloud interviews?
Read free interview questions and real-time scenarios with answers. Our students get all 35+ in the Job Ready Hub.
Batch timings
Pick a slot that fits around college or work. New batches start every month.
Book your slot- Morning7 – 9 AM
- Afternoon12 – 2 PM
- Evening6 – 8 PM
- WeekendSat & Sun
- Fast trackOn request
- One-to-one training
- Backup classes
- Free resume preparation
- Mock interviews
- Job support
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Get your course completion certificate
- Issued by VR IT Solutions when you complete the course and the real-time project
- Every certificate has its own certificate ID
- Add it to your resume and LinkedIn profile
Salesforce Marketing Cloud & Data Cloud Online Training in USA, UK & Canada
Looking for Salesforce Marketing Cloud & Data Cloud online training from the USA, UK or Canada? Join our live online batches from anywhere — classes run in time slots that suit your time zone, every session is recorded for revision, and you get the same real-time project, certificate and placement support as our Hyderabad students.
- USAEST & PST evening slots
- UKGMT / BST slots
- CanadaEST & CST slots
- WeekendSat & Sun, all time zones
Visit our Ameerpet centre
- 506/A, Aditya Enclave, Nilagiri Block, 5th Floor, Ameerpet, Hyderabad – 500016
- Monday to Saturday, 9 AM – 7 PM
- +91 90327 34343
- info@vritsol.com
Salesforce Marketing Cloud & Data Cloud Training FAQs | VR IT Solutions
17 modules: Marketing Cloud fundamentals, Email Studio and Content Builder, SQL, Automation Studio, Journey Builder, AMPscript, CloudPages and integration, then Data Cloud fundamentals, data ingestion, data modeling, identity resolution, calculated insights, segmentation, activation, Marketing Cloud Next and real-world projects.
Yes. At Dreamforce 2025 Salesforce renamed Data Cloud to Data 360. It is the same product, and many companies and job posts still call it Salesforce Data Cloud. The course covers it under both names.
Yes. Module 16 compares Marketing Cloud Engagement with Marketing Cloud Next: data extensions vs Data Cloud, Journey Builder vs Flow, Automation Studio vs Salesforce Flow, and covers Agentforce for Marketing.
No. SQL and AMPscript are taught from the basics. Knowing Salesforce CRM helps but is not required.
It helps you prepare for the Marketing Cloud Engagement Specialist (earlier Email Specialist), Marketing Cloud Administrator and Developer, and Data Cloud Consultant certifications. Salesforce updates exam names often, so we check the current exam guide with you.
Live online classes and classroom training at our Ameerpet centre, with weekday and weekend batches.
Yes. You get interview questions and implementation scenarios, resume preparation, mock interviews and placement assistance, with job support after you join a project.
Absolutely. VR IT Solutions offers free demo sessions for all courses. You can attend a live class, interact with the trainer, and get a feel for the training quality before making any commitment. Just reach out to our team and we will schedule one for you.
We provide end-to-end placement assistance — from building a job-ready resume to conducting mock interviews with industry experts. Our team actively shares job openings, refers students to hiring companies, and supports you until you land your first role.
Yes. Every trainer at VR IT Solutions has between 8 and 13 years of hands-on industry experience. They have worked on real enterprise projects and bring that practical knowledge directly into the classroom, which makes a significant difference when you face real job interviews.
Course Training
Industry-certified · Real-time projects · 100% Placement Support
Call us: +91-9032734343